Wayne Grabs a Grand at Shop 4 U Woodstock Road

A ‘Grand’ Prize for Wayne after Winning Tayto Jackpot

Wayne Ross from Belfast has won an incredible £1,000 after finding a lucky golden chip in his pack of Tayto, purchased from Shop 4 U on the Beersbridge Road.

The win comes as Northern Ireland’s leading crisp brand*, Tayto, launched its ‘Grab A Grand’ competition as part of its #TaytoHappy campaign in which Tayto is giving away up to £10,000 in cash prizes.

Ten £1,000 “golden chips” have been randomly hidden in packets of Tayto, sold in retail outlets across Northern Ireland.

Speaking about his win, Wayne said: “I’m in total shock – what a treat to find one of the ‘Grab A Grand’ tokens hidden inside my favourite Tayto crisps- Spring Onion. I’ve always been a big fan of Tayto and it’s great to see them giving back to their customers.

I’m planning on treating myself to a new wardrobe with the winnings- I can’t wait!” 

Tayto Marketing Director, Elly Hunter, said, “Tayto is a brand synonymous with fun and the ‘Grab A Grand’ campaign perfectly captures the essence of our brand. Earlier this year we launched our #TaytoHappy campaign to connect with our fans and spread joy with our great tasting crisp range.

For this campaign, we decided to reward our loyal fans and congratulate them on their great taste by giving some of our standard packs of Tayto a little more bite. We’re delighted to find another winner in Belfast!”

The ten winning “chips” have been randomly inserted across ten packs of the standard Tayto range (37.5g packs). These flavours include Cheese & Onion, Pickled Onion, Beef & Onion, Prawn Cocktail, Ready Salted, Roast Chicken, Salt & Vinegar, Smoky Bacon, Wuster Sauce and Spring Onion.

Established in 1956, Tayto Northern Ireland’s parent company, Tayto Group Limited, is one of the largest crisps and snack makers in the UK and Ireland, producing more than five million bags a day across seven sites and exporting to more than 40 countries across the world. It is also the number one crisp brand in Northern Ireland*.

With more than 360 staff and famous for its Tayto Castle and Mr. Tayto visitor experience in Tandragree, Tayto remains a family-owned business with a product portfolio that includes Golden Wonder, Real Crisps, Mr. Porky, Ringos and, of course, Tayto.

For more information, full terms and conditions, or to redeem a winning voucher, please visit www.winwithtayto.com.

*Source: IRI Market Place

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