The Briggs Equipment North West 200 is thrilled to announce the support of Kerr’s Tyres & Auto as event partner for the next three years.
Established in 2002, the company now operates from 24 points of sale throughout Ireland, providing tyres and mechanical repairs to all makes and models of cars and vans.
“This is our company’s first venture into motorcycle racing.” Norman Kerr, the proprietor of Kerr’s Tyres & Auto,explained.
“We are delighted to be involved with such a prestigious event as the Briggs Equipment North West 200. The event has an established brand which is about much more than justmotorbikes and we feel this new three year partnership makes good commercial sense for our business. We want to expand our brand awareness of automotive repairs and the exposure the NW200 commands will allow us to highlight our presencein that sector on an all-Ireland operation.”
“Having the support of Kerr’s Tyres & Auto is a major boost for the event as the North West 200 breaks new ground withthis associate partnership deal.” race boss, Mervyn Whyte, said.
“Having this commitment from a major company like Kerr’s Tyres & Auto is a strong indication of the confidence marketleading businesses have in the North West 200 brand to provide the vital exposure they require. The support we receive in return will help us to secure the event’s financial future.”
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