GOLD MEDAL ACCOLADE FOR JWV+

JWV+ Orange & Mandarin with Green Tea from Tennent’s NI has won the coveted Gold Medal Award at the 2015 British Bottlers’ Institute (BBI) Drinks Competition, taking honours in the hotly contested category for Energy/Nutritional/Functional Drinks.

It’s a high profile win for the health-conscious combination of juice, water and vitamins which was launched in Northern Ireland just four months ago, alongside a Mixed Berries flavour variant.

The awards are organised by the respected BBI, the industry organisation which brings together the UK’s top companies concerned with the bottling, canning and packaging of beverages.  The judging is carried out by a panel of experts during an anonymous, independent blind tasting, with Gold Medals awarded for the outstanding product in each class.

Commenting on the 2015 competition, Ed Binsted, BBI President, welcomed both a high level and high calibre of entries from companies large and small across the country.  He said, “Entries were up by 25% from last year so the field is larger than ever before and, with so many superb products, judging is inevitably tougher too!   Winning a Gold Medal in the blind tasting is a true achievement and JWV+ Orange & Mandarin with Green Tea genuinely stood out this year, winning praise for its distinctive natural flavour and vibrant appearance.  Our congratulations go to the team behind the product and we wish them continued success with it.”

Delighted with the critical acclaim, Clare Megarry, Soft Drinks Brand Manager, said, “JWV+ is an exceptional product in many ways and we’re thrilled to see its great taste recognised by such a prestigious organisation just months after its all-Ireland launch.  This is an exciting new product which answers the public demand for a truly health-conscious drink which delivers excellent, distinctive taste and simple, healthful refreshment.

“While the food science behind this innovative direction is necessarily complex, JWV+ slips down with ease: there’s surely never been a simpler or more delicious way to be assured that you’re getting your recommended vitamins!  The Orange & Mandarin and Mixed Berries flavours appeal to both sexes and every age group and we predict that the savvy twenty-somethings who have been quick to discover JWV+ will swiftly be followed by a wider family audience seeking an alternative to highly sweetened carbonates.  We are also working on some exciting new flavour additions to the brand portfolio, so watch this space!”

“Our packaging creates strong stand out on shelf and the clean label and simple branding send a clear message to the consumer with regards to its intrinsic health and wellness benefits.”

A unique combination of juice and natural mineral water, JWV+ is low in calories and each delicious 500ml bottle include the recommended daily allowance of seven essential vitamins (C, B1, B3, B5,B6, B7, B12).  It contains no preservatives, Gluten, artificial sugar or artificial flavours and it is suitable for Vegans and Vegetarians.  The product intrinsics within JWV+ are not contained collectively in any other product. It comes in two great tasting flavours, Mixed Berries and Orange & Mandarin with added functional ingredients, Ginseng, Green Tea and Rooibos.  These natural ingredients provide an energy boost and help the body to produce the antioxidants that fight oxidative stress.  The flavour variants have a juice content of 12% & 8% respectively.

Medals, certificates and congratulations will be formally presented at the BBI Gala Dinner at The Vintners’ Hall in London in October.