Northern Ireland’s biggest car retailer, Charles Hurst Group, is investing £100,000 into rebranding its leading tyre division and developing as a “Fast Fit Service” across its four branches, following the success of Charles Hurst Fast Fit when it launched in May 2019 at the company’s flagship branch in Sydenham, Belfast.
The Fast Fit division, which has 60 employees, will see the service rev up in branches across Northern Ireland including Portadown, Omagh, Coleraine and Boucher Road.
With a focus on speed and convenience, Charles Hurst Fast Fit offers customers a one-stop shop for all motoring needs including tyres, headlight alignment, servicing and MOT prep. The company has also launched a mobile tyre fitting service across Greater Belfast to provide home or roadside assistance to get customers back in the driving seat quickly.
Charles Hurst Group Aftersales Operations Director, Andrew Gilmore, said:
“As Northern Ireland’s leading tyre stockist, Charles Hurst Group is delighted to invest even further in its tyre division and expand its Fast Fit offering across Northern Ireland, providing even more customers with the benefits of a rapid and quality vehicle check and repair service.
Our Fast Fit service is centered on a high quality, high speed proposition which customers are increasingly demanding. We have also paired with Euro Repar as our official parts supplier so customers can feel confident that their vehicle is being looked after with quality parts by an expert team focused on providing the best customer service.
The expansion of the service, which spans four counties, will help accelerate the Fast Fit brand to even greater success.”
James Thompson, Manager of the flagship Fast Fit branch at Sydenham in Belfast, said:
“Since the launch of our Fast Fit offering, demand for the service has really taken off. We understand that our customers are busy people, and that any time off the road can have a huge impact on their lives. Our convenient and competitive service, combined with the quality assurance that Charles Hurst is renowned for, are the reasons why our Fast Fit offering has been so successful.
Together our staff have over 300 years of experience within the division, so our customers can rest assured that they are in good hands at every stage of their journey.”
Part of the Lookers Group, Charles Hurst is the north’s largest motor retailer, representing 22 brands across seven sites including its 20-acre Belfast headquarters, the largest automotive park in Europe. With more than 1120 employees, Charles Hurst is committed to delivering an exceptional standard of customer service with its overarching customer mission statement – “For You, For Life”.