ASDA STEPS INTO THE SEASON WITH LAUNCH OF NEW, GLITTERY GINGERBREAD GIN LIQUEUR

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Extra Special Gingerbread Gin Liqueur

With colder climes on the way, Asda is helping customers get into the spirit with the introduction of a limited-edition Extra Special Gingerbread Gin Liqueur– the perfect gin to get taste buds tingling this Autumn.

Vibrant orange gold with a shimmering, pearlescent edible glitter, the Extra Special Gingerbread Gin Liqueur is the perfect way to add a touch of sparkle to cocktails whilst snuggled-up at home, with the gin an ideal addition to bubbly.

Created by combining Asda’s Extra Special Triple Distilled Premium Gin with the flavour of lightly-spiced, home-baked gingerbread, this tasty tipple can be enjoyed over ice, with a simple spritz of tonic or added to a glass of fizz.

With a record number of bottles of gin sold over last year – with sales hitting £51 million*– sales of gin show no sign of slowing down, with Asda expecting its newest gin to fly off the shelves in the run-up to the festive party season, and as we enjoy winter warmers.

Extra Special Gingerbread Gin Liqueur

Ed Sowerby, Spirits Product Manager at Asda, comments: “As the sun sets on summer, we’ve been looking for the perfect warming flavour for the cooler months, and think we’ve found it with the gorgeously glittery Extra Special Gingerbread Gin Liqueur.

“We know gin continues to be a firm favourite with our customers, especially around the festive season as gifts or simply for sipping, so we’re proud of the innovation which has gone into creating our latest spirit.”   

Priced at just £12.00, the 50cl bottle of Extra Special Gingerbread Gin Liqueur is the perfect drink for people to treat themselves or their friends to this season.


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Love Belfast is Belfast and Northern Ireland’s digital home for what’s on, food and drink, sport, theatre, business and city life, with a Things to Do guide to attractions and days out across Northern Ireland. We’ve been publishing since 2012. Every story is written and edited by the people who own and run Love Belfast and published under one byline. Love Belfast has been a finalist in the Digital DNA Awards (Tourism), UK Blog of the Year, the UTV Business Eye Awards and the Eastside Awards, and our social channels get over 15 million social views per month. Contact: lovebelfastcity@gmail.com.
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