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The 2014 Eason Spelling Bee Officially Opens for Entries

BEE ready for Northern Ireland’s Ultimate Spelling Contest

December, 2013: Eason, Northern Ireland’s leading retailer of books, stationery, magazines, cards and much more officially started the search for Northern Ireland’s champion speller as they opened the 2014 Eason Spelling Bee competition for entries.

The competition is open to all P7 primary school children across Northern Ireland and the Republic of Ireland and this year it is offering an overall prize fund of books worth £17,000 for the winning schools. Schools are now invited to register to take part at www.easons.com/spellingbee and the closing date for entries is Friday 10th January, 2014.

Catherine Cahill, Brand Manager Eason, said: “Last year’s Spelling Bee saw record numbers of entries from schools across Northern Ireland and we’re hoping to break that record again this year. The spelling ability of the kids in Northern Ireland is outstanding and we’re delighted to once again launch this truly worthwhile initiative. We wish all aspiring spellers the best of luck this year.”

Schools from all counties in Ireland can register to take part in the 2014 Eason Spelling Bee.  Each school will put forward one student to take part in the County Finals competing to be the County Winner. The winners from each county will then take part in the Provincial Finals with the four provincial winners competing in the All-Ireland Final in RTE HQ in June.

All schools that enter will receive an Eason Spelling Bee Dictionary and will be entered into a draw to win a £600 Gift Card. In addition, each child that takes part in the County stages will receive an Eason Spelling Bee dictionary.

Catherine Cahill, Brand Manager Eason, added: “The Spelling Bee is just one of our many initiatives to promote literacy in Northern Ireland, and we’re thrilled to see the entry levels rising year on year.”

“As part of our Get Into Reading literacy campaign, we host a Story Time event each Saturday morning at11am in every Eason store in the country, where our staff read a specially selected children’s book to children and adults alike, so thousands of people can enjoy the same book at the same time in over 60 different locations.”

Eason is committed to supporting literacy in Northern Ireland through the Eason literacy and reading initiative‘Get Into Reading’ which aims to get people to reappraise their love of reading, encourage people to read more and encourage reading to young children, a practise that seems to be on the decline. The initiative involves a year-round programme that includes a weekly ‘Story Time’ in stores for children, the Eason Spelling Bee and the Eason Learning for Life Initiative with Barnardos.

Keep abuzz with Eason on Facebook – Facebook.com/EasonsIreland and Twitter @easons

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