Groundbreaking week for tourism and the economy across Northern Ireland

Tourism NI has warmly congratulated Shane Lowry on his win at The 148th Open at Royal Portrush today and hailed the Championship as groundbreaking for the tourism economy in Northern Ireland and one that will be fully grasped by businesses here in the decades ahead.

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Groundbreaking week for tourism and the economy across #NorthernIreland Tourism NI has warmly congratulated Shane Lowry on his win at The 148th Open at Royal Portrush today and hailed the Championship as groundbreaking for the tourism economy in Northern Ireland and one that will be fully grasped by businesses here in the decades ahead. . . All players, and in particular Lowry, McIlroy, McDowell and Clarke, received phenomenal support from fans, and high profile visits were made along the Causeway Coast as a number of international golfers took in the attractions on their doorstep for the week. Tiger Woods praised the people of Northern Ireland as ‘absolutely fantastic" and described the golf course as "unbelievable". . . Speaking after the presentation of the iconic Claret Jug to Shane Lowry, John McGrillen, Tourism NI Chief Executive said; “Royal Portrush has not only broken records as the first ever Open to completely sell out, and the biggest Open ever to be held outside St Andrews, but also for the poetic story of the Championship’s historic return after such a long absence, our stunning scenery and our incredibly warm and welcoming people. With this in mind, Shane Lowry’s win today seems to have been written in the stars”. . . . . . #theopen @theopen @royalportrushgolfclub #golf #niblogger #sport #comment @presseyephoto

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All players, and in particular Lowry, McIlroy, McDowell and Clarke, received phenomenal support from fans, and high profile visits were made along the Causeway Coast as a number of international golfers took in the attractions on their doorstep for the week. Tiger Woods praised the people of Northern Ireland as ‘absolutely fantastic” and described the golf course as “unbelievable”.

Speaking after the presentation of the iconic Claret Jug to Shane Lowry, John McGrillen, Tourism NI Chief Executive said;

“Royal Portrush has not only broken records as the first ever Open to completely sell out, and the biggest Open ever to be held outside St Andrews, but also for the poetic story of the Championship’s historic return after such a long absence, our stunning scenery and our incredibly warm and welcoming people. With this in mind, Shane Lowry’s win today seems to have been written in the stars”.

Mr McGrillen also commented, “Along with everyone else in the tourism industry here, I am very confident that The Open will be back soon and that tourism has a very exciting future ahead thanks to how Portrush, the Causeway Coast and Glens and the whole of Northern Ireland has delivered.

I am hugely proud of, and commend all involved from my own team at Tourism NI, the volunteers, marshals, staff, bus and taxi drivers and accommodation providers to colleagues across Government, the PSNI, Translink, Roads Service, emergency services, Council, and The R&A. They have been the embodiment of teamwork since 2015. It has been a privilege to play our role and immensely rewarding to deliver such an incredible event for Northern Ireland.”

With 237,750 spectators and visitors from across the world in attendance the estimated combined economic benefit to Northern Ireland is £80m which includes spend outside of the event and media value. Broadcast coverage of The Open has reached 600m households worldwide. 634 journalists and 1750 TV personnel have covered the event for 44 countries.

Tourism NI has been hosting 80 golf operators from the USA, Australia, New Zealand, Europe, the UK and Republic of Ireland this week with many golf operators also bringing guest buyers to the tournament. Tourism NI has also hosted over 100 additional golf journalists and social influencers in 2019 alone, in the run up to The Open.

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