SENSE THE PERFECT SIP: LIDL NORTHERN IRELAND LAUNCHES IMMERSIVE WINE IN THE DARK EXPERIENCE

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Vino Sensoria launches in Belfast to challenge the senses, dispel wine myths and unlock a new appreciation for high quality, affordable wine

Tickets on sale now with 100% of ticket sales going to charity

Lidl Northern Ireland is set to bring a sensory and immersive experience to wine enthusiasts and sip seekers of Belfast with the arrival of ‘Vino Sensoria’ this November.

Aspiring wine connoisseurs will be treated to a full sensory experience, hosted by Lidl Northern Ireland’s Master of Wine Richard Bampfield, as they put their taste buds to the ultimate test in this unique wine tasting experience – completely in the dark. 

The exclusive ‘Vino Sensoria’ pop up experience will take place in the heart of Belfast City for a limited time at Belfast Exposed, Donegall Street, from Friday 22 to Sunday 24 November, with 100% of ticket sales going to Lidl Northern Ireland’s charity partner. 

Guests will experience the shock and thrills of the Discombobulator where senses will be heightened as budding wine enthusiasts embark on a journey to deconstruct the experience of visually appraising wines and engage in a scent safari that will tantalise the senses.

Moving to the shadows of the Tasting Room, guests will be plunged into darkness and a world where taste buds are tingled and perceptions challenged. Guests will sip their way through a carefully curated collection of sparkling, red, white and rosé wine by Lidl Northern Ireland, guided by Richard Bampfield MW, whilst submerged completely in darkness.

The experience culminates in the Lumina room, where wines are revealed and visitors can select their favourite tipple to enjoy.

Speaking about the event, Richard Bampfield said:

“The aim of Vino Sensoria is to dispel some of the myths surrounding the buying and serving of wine. By tasting in total darkness with no distractions, tasters can concentrate fully on the wine in the glass and reach a better understanding of their own tastes and palate. 

Guests will leave feeling inspired, challenged and their taste buds reawakened. And with a new-found appreciation of high quality wine selections that won’t break the bank”.

Tickets for Vino Sensoria are £12 (excluding booking fee) and are available to purchase now at vinosensoria.com. 100% of ticket sales will be donated to Lidl Northern Ireland’s charity partner.

For full event information please visit vinosensoria.com


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Love Belfast is Belfast and Northern Ireland’s digital home for what’s on, food and drink, sport, theatre, business and city life, with a Things to Do guide to attractions and days out across Northern Ireland. We’ve been publishing since 2012. Every story is written and edited by the people who own and run Love Belfast and published under one byline. Love Belfast has been a finalist in the Digital DNA Awards (Tourism), UK Blog of the Year, the UTV Business Eye Awards and the Eastside Awards, and our social channels get over 15 million social views per month. Contact: lovebelfastcity@gmail.com.
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