LoveBelfast Announces Exciting New Media Partnership with Clubworld Travel

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LoveBelfast is delighted to announce a brand-new media partnership with Clubworld Travel, bringing together one of Northern Ireland’s most popular digital platforms with one of the region’s most energetic and customer-focused travel brands.

The collaboration will see LoveBelfast and Clubworld Travel work closely to showcase the very best in travel inspiration, exclusive deals, and engaging destination content to audiences across Northern Ireland and beyond.

Clubworld Travel has already been making waves with its fun, high-value travel deals content, capturing attention with its vibrant energy, creative approach, and genuine enthusiasm for helping customers plan their next getaway.

Inga Donaldson, Founder of LoveBelfast, said the partnership was a natural fit.

“We’ve absolutely loved the vibe and enthusiasm coming from the Clubworld Travel team,” said Donaldson. “Their content is fresh, exciting, and genuinely helpful for travellers — exactly the kind of energy our audience responds to.

“What really excites us is the shared passion for promoting the unusual — not just the norm. From bucket-list cruises and South America adventures to Yellowstone tours and major global sporting events, this partnership opens the door to inspiring our audience to think bigger about their next trip.”

Through the partnership, followers can expect:
• ✈️ Exclusive travel deals and insider offers
• 🌍 Inspiring destination features and reels
• 🎥 Engaging social-first travel content
• 🧳 Seasonal holiday inspiration for families, couples, and groups
• 🏟️ Unique experiences — from cruises and long-haul adventures to major sporting events

With LoveBelfast’s powerful digital reach — including a rapidly growing Instagram community of 155,000 followers, over 200,000 Facebook followers, and a strong LinkedIn presence — the partnership is set to significantly amplify Clubworld Travel’s standout offers while giving the LoveBelfast audience even more reasons to start planning their next trip.

“We’re excited about what’s ahead,” added Donaldson. “This is just the beginning of what we believe will be a very impactful collaboration.”

David Aston, Social Media Manager at Clubworld Travel, said:

“We’re absolutely delighted to be partnering with LoveBelfast. It’s a natural fit. With two branches in Belfast, Lisburn Road and Beersbridge Road, and five more across Northern Ireland, teaming up with NI’s hottest social channel makes perfect sense. Their engaged audience loves discovering what’s new and exciting, and that’s exactly how we approach travel.

At Clubworld Travel, we’re passionate about creating high-energy, high-value travel content that inspires people to book their next big adventure.

We can’t wait to deliver exclusive deals, bucket-list experiences and standout campaigns tailored especially for LoveBelfast followers. This is just the beginning!”

The new media partnership is effective immediately, with joint content campaigns rolling out across LoveBelfast’s social channels in the coming weeks.


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Love Belfast is Belfast and Northern Ireland’s digital home for what’s on, food and drink, sport, theatre, business and city life, with a Things to Do guide to attractions and days out across Northern Ireland. We’ve been publishing since 2012. Every story is written and edited by the people who own and run Love Belfast and published under one byline. Love Belfast has been a finalist in the Digital DNA Awards (Tourism), UK Blog of the Year, the UTV Business Eye Awards and the Eastside Awards, and our social channels get over 15 million social views per month. Contact: lovebelfastcity@gmail.com.
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