GET READY TO FEAST! BOOJUM GIVING AWAY 20,000 FREE BURRITOS IN ‘LIVE IT LARGE’ FRESHERS FRENZY.

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Get ready to Live It Large, Freshers! Boojum, the Mexican food chain we all know and love, is handing out 20,000 free burritos this Thursday, September 26th, as part of its epic 2024 Freshers campaign.

Here’s the deal: With Boojum’s ‘Buy One, Bank One’ promo, flash your student ID when you buy any main meal in-store and you’ll score a free burrito voucher to use later. Yep, that’s 20,000 free burritos up for grabs across all of Boojum’s outlets, available for one day only.

This isn’t just any giveaway—it’s Boojum’s biggest Freshers’ giveaway ever! With 20,000 burritos up for grabs, they’re going all out to welcome new and returning students with their most generous campaign yet. It’s a celebration of student life like never before and Boojum wants to make sure every Fresher gets a taste of their signature burritos. Whether you’re new to the Boojum fan club or a seasoned regular, this is the ultimate chance to score big and ‘Live It Large’ during Freshers.

But wait, there’s more. Boojum, Ireland’s top burrito spot, is seriously stepping up Freshers 2024 with a jaw-dropping giveaway. As part of one of their boldest Freshers campaigns yet, Boojum’s ‘Live It Large’ giveaway is all about turning up the volume on student life. Boojum is helping one lucky student to level up their uni experience with a massive £5,000 cash prize, giving the winner the chance to flash some serious cash and live it up in style. Whether it’s splurging on something extravagant, upgrading those student digs, or just making sure they’re living their best life all year, Boojum’s got it covered.

Plus, the Boojum crew is hitting the road on Wednesday 25th September, visiting universities across Ireland in a whirlwind 24-hour tour to spread the word. This competition is open to all students nationwide, so don’t miss out on your chance to Live It Large with Boojum!

David Maxwell, Managing Director of Boojum, shared his excitement about their biggest Freshers giveaway yet: “Freshers is our favourite time of year at Boojum! We love seeing familiar faces back after summer, and even more, we love introducing new students to their first-ever Boojum burrito.”

David added, “We value our customers, and we never take their loyalty for granted. That’s why we’re dishing out 20,000 free burritos—it’s our way of saying ‘thanks’ and making sure their next burrito is on us! Students are the heart and soul of Boojum, and every year we brainstorm how to give our #1 fans the best welcome back. We’re always about offering great value, but this year, we’re going beyond just serving up burritos.”

David added, ” Uni’s the time to make memories, so we’re tossing in £5,000 to help one lucky student go from ‘just getting by’ to help them ‘Live It Large’ in no time!”

Paul McCullagh, Boojum’s Head of Marketing, said: “Freshers is hands down our favourite time of year—we get to meet a whole new batch of Boojum Addicts in the making! And this year, we’re cranking it up to 11 with 20,000 free burritos!”

“We’re also throwing in a £5,000 giveaway to help one lucky student make their uni life absolutely legendary. Whether you’re blowing it on epic nights out, dream getaways, or just living large, we’ve got your back. We want the winner to splash that cash and have the time of their life!”

For more details on the campaign and instructions on how to enter the competition, visit: www.boojummex.com/liveitlarge.


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Love Belfast is Belfast and Northern Ireland’s digital home for what’s on, food and drink, sport, theatre, business and city life, with a Things to Do guide to attractions and days out across Northern Ireland. We’ve been publishing since 2012. Every story is written and edited by the people who own and run Love Belfast and published under one byline. Love Belfast has been a finalist in the Digital DNA Awards (Tourism), UK Blog of the Year, the UTV Business Eye Awards and the Eastside Awards, and our social channels get over 15 million social views per month. Contact: lovebelfastcity@gmail.com.
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