Asda Westwood
Image 3 – L-R: Good Morning Colin volunteers and service users are joined by Asda Westwood General Store Manager, Roger Croskery, and Asda Westwood Community Champion, Noeleen McMahon, at the Asda Foundation cheque presentation for £5,000.

Asda Westwood’s Community Champion Noeleen McMahon surprised Isobel Flood with a £5,000 cheque for Good Morning Colin – a project which helps reduce isolation amongst the elderly and vulnerable in the local community through a telephone befriending service and regular events. 

Noeleen nominated Good Morning Colin for a grant from the Asda Foundation – and sprang the surprise at the later than usual annual Christmas dinner for service users, which was postponed to January due to bad weather.

Isobel Flood, Good Morning Colin co-ordinator, said: “I was so surprised when Noeleen revealed the donation of £5,000 – it really was amazing!

“We operate 365 days of the year to ensure each of our 350 plus service users have the support they need from Good Morning Colin – and the extra funds will make a big difference to our organisation.

“Often those we work with struggle to get out of the house or have no friends or family living nearby so rely on our 23 volunteers to ease loneliness and isolation. The donation will enable us to organise day trips in the year ahead for the group, and we will also set some aside for our annual Christmas hamper delivery later this year.”

Asda Westwood Community Champion, Noeleen McMahon, added: “It was a real honour to present the surprise donation to Good Morning Colin. It is a fantastic organisation, and I really enjoy working with Isobel and the volunteers.

“The support they offer to the local community is invaluable – and I am delighted to be able to help the team and service users spend more time together through support from the Asda Foundation.”

The donation was part of the Asda Foundation’s Christmas campaign, which celebrated the hard work, which often goes unrecognised, of volunteers, carers and Asda colleagues who dedicate their time and efforts to helping other people.

Set up in 1988, the Asda Foundation is a registered charity that aims to have a positive impact on local communities, making independent grants to provide support to a range of local good causes, chosen by Asda’s community colleagues throughout the UK.

It funds charitable projects and activities that have the ability and potential to achieve change for the better – with the aim of making a significant difference to local communities and the people who live there, both now and in the future.


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