Employees of leading drinks company, Tennent’s NI, have pledged their support to local charity, PIPS, with a promise of £20,000.
The warm-hearted workers have announced a year-long support programme for PIPS (Public Initiative for Prevention of Suicide and Self Harm), undertaking to raise £20,000 for their designated charity.
Launching the appeal, Brian Beattie, Marketing Director for Tennent’s NI, said, “Our staff are famously generous in support of their chosen charities and over the years they have raised tens of thousands of pounds for a range of good causes, supporting important work in our community.
“PIPS is a fantastic organisation which provides suicide prevention and bereavement support services, counselling and therapies across Belfast and throughout Northern Ireland. It supports people who are considering, or who have at some point considered, ending their own lives and the organisation has become synonymous with the provision of support during crisis times and with suicide and self-harm prevention. These are, clearly, the most testing of issues and they can be difficult even to discuss but PIPS’ determined awareness-raising and proactive interventions are leading to improved understanding in the community which, it is hoped, will in turn lead to improved outcomes.
“We are proud to lend a hand to a charity whose work has such far-reaching positive impact in our community and we look forward to a close partnership developing over the year. This is a good cause which has tremendous resonance for our staff and we’ll be hoping that the inspirational seeds sewn by PIPS will bear fruit.”
Throughout the year Tennent’s NI staff will be getting behind their adopted charity with a series of fundraising events ranging from taking part in Marathons and Fun Runs to coffee mornings and treasure hunts.
A highlight of the fundraising year will be the company’s annual Corporate Golf Day which allows Tennent’s NI staff to tap into the generosity of the licensed trade.
Welcoming the support, Brian Maguire, Chief Executive of PIPS, said, “I would just like to say a big thank you to Tennent’s NI and its staff for choosing PIPS as its charity of the year. It is a tremendous honour and privilege to be supported in this way.
“We are excited by the partnership and are looking forward to working with Tennent’s NI and its employees over the coming year raising much needed funds. The funds raised will help us considerably in making a difference to the lives of those people who require the range of services we offer at PIPS”.
Anyone wanting to know more about supporting PIPS should call the Events & Fundraising team on 028 9080 5850. To donate visit www.justgiving.com/pipsspireland.