Belfast Pitch Perfect Competition at Belfast Christmas Market 2014 @cityhallmarket


Pitch Perfect is a competition by Market Place supported by Belfast City Council that offers a young business a unique opportunity to expose their products to thousands of visitors to the Christmas Market

Any business, sole trader older than six months but younger than two years, trading in goods of interest to (primarily) visitors to the Belfast Christmas Market and (subsequently) those who wish to experience retail in Belfast, can apply to win the following:

A chalet at the Belfast Christmas Market (in the grounds of City Hall)

Inclusion in an extensive PR campaign

A business mentor (3 hrs) in the lead up to the market opening)

Valued at over £100k this prize really is a unique opportunity to boost awareness of your business and products.

Contents of the Application

Applicants must submit (by email) the following no later than 5pm on Monday 28 April

  • The business name
  • The address at which the business is registered or works from
  • Details of how long the business has been trading
  • A brief outline of what product the business sells (not exceeding 200 words)
  • A brief outline of the business target market (not exceeding 200 words)
  • A brief outline of how the business could develop and grow (not exceeding 300 words)

Rules for entrants

  • All applicants must be aged 18 years or over
  • The business / sole trader must not be currently registered to trade as part of the Christmas Continental Market
  • The business/ sole trader must have been in existence for no less than six months
  • The business/ sole trader must not have been trading for more than two years
  • Fast food vendors are not eligible
  • Supporting material such as images will be accepted, product samples cannot be accepted.
  • If successful the business must be able to trade for the full opening hours of the Belfast Christmas Market
  • If successful the winner is responsible for branding and dressing their chalet in conjunction with the Christmas Market guidelines
  • Canvassing members of the judging panel or their organisations will result in disqualification

Key dates

All applications must be submitted by email no later than 5pm on Monday 28 April 2014

Applications must be no longer than 2 A4 sheets of paper (using point size 11)

The winning business will be notified by w/c 26 May 2014

The winning business must be in a position to begin trading from mid November for approximately 5 weeks and from:
10am until 8pm Mon – Wednesday,

10am – 10pm Thurs- Sat

1pm – 6pm Sun (exact dates and times to be confirmed)

Applications must be sent by email to no later than 5pm on Monday 28 April 2014

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