Generous SPAR and EUROSPAR shoppers have smashed the target the retailer had set to raise for Tearfund, the Christian international aid and development agency.
From October to December 2016, £178,000 was raised, well beyond the target of £165,000 which could provide up to one million meals for families in Africa.
The total means that around 1.1 million meals could now be available for families in West & Central African countries. Whilst this will come in the form of food and meals, the money will also help locals to cultivate their land in better ways, thereby providing a more sustainable way to provide food for their families in the future.
For three months, Henderson Group, owners of the SPAR and EUROSPAR franchises in Northern Ireland, donated 10p from the sale of enjoy local breakfast products and White Medium Pan, alongside all Kingsmill and Hovis sliced loaves.
The additional £13,000 was raised during a special collection throughout the stores and supermarkets on World Food Day, which took place on 16 October 2016.
Paddy Doody, Sales & Marketing Director at the Henderson Group commented; “This has been our most successful year of fundraising to date for Tearfund. The extreme famine in Africa has been well documented and we’re delighted to have raised enough to help provide up to 1.1 million meals, and further resources to increase yields for those families over there.
“We’re so grateful to our shoppers for supporting the campaign, especially all who came out and contributed to a whopping £13,000 raised on World Food Day.”
Paul Francis from Tearfund added; “We are so grateful to SPAR and EUROSPAR customers for their astounding generosity. The incredible amount raised will make a real difference in the lives of those in greatest need, bringing basic care and nutrition as well as long-term support. As stories of more famine and drought in Africa hit our newsstands, it is vital that we use what is in our hands to help others. Thank you for doing just that.”
This latest campaign brings the total amount raised by the Henderson Group and SPAR and EUROSPAR shoppers to almost £800,000 over four years. This has helped to combat human trafficking and has supported a range of activities such as income generation in Ethiopia, crime prevention in Colombia, refugee support in Egypt, girls’ education in Chad and HIV/AIDS prevention and care in Nigeria.