8 December 2016 - Picture by Darren Kidd / Press Eye.
Picture by Darren Kidd / Press Eye.

SSE Airtricity is giving gig-goers across Northern Ireland the chance to win a Golden Ticket to The SSE Arena, Belfast in 2017. The Golden Ticket consists of a pair of tickets to 12 shows of their choice.

The nationwide competition, SSE Live Awards, will see the public choose their favourite performance at The SSE Arena, Belfast, The SSE Hydro in Glasgow and The SSE Arena, Wembley in 2016.

Those entering the online competition at will be asked to select their favourite show and submit their details, with one lucky winner drawn for each of the three venues. The winner scoops the coveted prize of a pair of tickets for a dozen shows of their choice.

SSE Reward customers will be entered into a further draw to win entry to a VIP box for them and their friends at an upcoming show in 2017, also of their choice.

The SSE Live Awards have been launched on SSE Reward’s website and the deadline for entries is Tuesday, January 31. The winners across the three venues will be announced the following month.  Multiple entries are permitted, but only one email address can be submitted per person.

In Belfast, SSE Live Awards will also mark the successful transition from the Odyssey to The SSE Arena, Belfast. The 10-year naming rights agreement was unveiled in September 2015 and the venue also underwent a major refurbishment at the time.

In 2016, over 650,000 people attended a variety of shows at The SSE Arena, Belfast, including comedy gigs, magic shows, musicals, and of course, pop and rock concerts. Among the
highlights were Adele’s sold-out double dates in February and March, magician Dynamo’s five-day run, prog rockers Muse and Neil Young’s debut Belfast gig.

Leanne Sheill, Marketing Manager at SSE Airtricity, said: “2016 was a great year at The SSE Arena, Belfast, with some fantastic shows featuring global superstars like Adele, Rod Stewart and Sir Elton John.

“SSE Live Awards not only gives the public the chance to vote for their favourite show of 2016, but it also provides them with this wonderful opportunity to win a pair of tickets to 12 shows of their choice.

“And, of course, our SSE Reward customers will get special recognition, with a further chance to win entry to a VIP box for them and their friends at a show of their choice in 2017.”

Neil Walker, General Manager, SSE Arena, Belfast, said: “2016 has been a fantastic year for the SSE Arena, Belfast. We’ve welcomed Adele, Status Quo, Little Mix, Muse, UFC and many more world class acts to our venue within the last 12 months.

“The SSE Live Awards will give customers the opportunity to vote for their favourite 2016 event while being entered into a huge draw for tickets to 12 shows in 2017. We are delighted to support our naming rights partner SSE Airtricity with this superb initiative.”

The act with the most votes will be awarded SSE Live’s Gig of the Year.

Your vote counts. To choose your favourite act of 2016 and be in with a chance of winning the
Golden Ticket, simply log onto, cast your vote and enter the competition!

Picture by Darren Kidd / Press Eye.