A young entrepreneur has opened the doors to her first boutique today (Friday 25th May) and Chapter 35 is already set to become a must-visit destination for fashionistas hoping to pick up previously loved and yet-to-be-loved clothes and accessories in Holywood.
Aged just 24, Nicole Hollinger has taken a leap of faith and moved from a career in events to launch her own retail brand.
As well as bringing a range of new labels to the town for the first time, the boutique will also focus on second time around casual wear, formal wear, shoes and accessories all from designer labels including Gucci, Mulberry and Tommy Hilfiger.
Chapter 35 is the latest in a string of new retailers to open in the popular seaside location, further bolstering its appeal as a hub of independently owned shops, cafes and restaurants.
In recent years Holywood has also attracted a wide range of digital marketing, media and communication businesses which has added to the footfall in the town, further supporting the retail and hospitality trade in the area.
Miss Hollinger, owner of Chapter 35, said: “It has always been a dream of mine to open my own clothes shop and I was so pleased to secure a unit in such a high traffic location. To see Chapter 35 finally become a reality is the result of many months of planning and hard work and I couldn’t be happier. The name of the shop represents the fact that this is a new chapter in my life and I can’t wait to share it with everyone.
“I have lived in Holywood my whole life and for a long time I have known that there has been a gap in the market for a retailer which sold reasonably priced, high quality clothes and accessories specifically designed for the 20-40 age group. As a retail destination the town is a great focal point for the North Down area and I look forward to adding to the diversity of the line-up.”
In just 10 days our boutique will open in Holywood. We are so excited to be beginning our new chapter and we really hope you will stay tuned to find out about the wonderful #fashion #shoes and #jewellery we will stock ✨ Follow us on Instagram, Twitter and Facebook as we build up to the big day. #Holywood #Northernireland #NorthDown #Chapter35 #boutique #shoplocal
Miss Hollinger added: “I hope that today’s opening will only be the beginning for Chapter 35 and I am working on launching an e-commerce website at the moment so that my customers can purchase products online in the future. We will be very active on social media, particularly revealing new brands we will be stocking, and I would encourage anyone who is interested in fashion to follow Chapter 35 on Facebook, Instagram and Twitter for more information.”