Name: Michael McCrory
Position: Head of Consumer PR
Company: Elevator Promotions and PR
Detail: Michael McCrory has been appointed Head of Consumer PR at Elevator Promotions and PR. He will use his 25 years of experience to deliver a full suite of PR services for various clients including Boost Drinks, Fitzwilliam Hotel and Parfums De Marly. Michael is an experienced all-Ireland PR practitioner and has managed a number ofcampaigns in the Republic of Ireland, including one for Kearns Sausages. He is a passionate brand builder and storyteller with a flair for creating campaigns that resonate with consumers.
Position: Account Executive
Company: Elevator Promotions and PR
Detail: Rachel began her marketing journey in 2020, studying Marketing at Ulster University, while working within a FMCG company as a Marketing intern. Since then, Rachel graduated and has worked within FMCG companies in shopper marketing, social media and brand activations. Rachel joined the Elevator team in May 2023 as an Account Executive and has since delivered effective brand-building work for clients like Boost Drinks and Tayto NI. Rachel creates engaging and meaningful content for client social media channels and enjoys the creative process of building to the execution of a new campaign.
Name: Erin Murphy
Position: Account Executive
Company: Elevator Promotions and PR
Detail: Erin studied her MSc in Strategic Communications and Public Relations in Edinburgh whilst working in house for a renewable energy company. After graduation, Erin continued to work in house within the renewables industry concentrating on both Marketing and Communications. At Elevator, Erin will create social media content for various clients and work strategically across campaigns and experiential activity for Translink, United Wines and Dale Farm. She will use her experience of social media andknowledge of influencers across Ireland and the UKto create unique brand collaborations.
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