Leading convenience retailer Centra has teamed up with local nutritionist Jane McClenaghan to launch its Summer Adventures campaign across Northern Ireland.
The campaign will see a mini roadshow visiting a number of Centra stores across Northern Ireland during July and August where there will be a fun merchandising pack available for customers along with family adventure prizes.
As part of the campaign, people will be invited to share their summer adventures with Centra by writing a short rhyme to win over £1,000 worth of family adventure prizes.
Nutritionist Jane will develop tips and recipes to fuel summer adventures on your doorstep whether it’s on the beach, in the forest, up the mountain, in the back garden or in the house.
“I’m excited to team up with Centra to help people across Northern Ireland fuel their summer adventures. Whether you’re heading to the forest for a family picnic, or enjoying a barbecue with friends in your back garden, I’ll be providing some healthy yet fun, simple, recipe ideas,” said Jane.
“I’ll be working with Centra’s 78 local retailers across Northern Ireland to ensure you have everything you need to fuel your adventure and tips to make healthy choices to eat well,” she added.
Head of Marketing at Centra Northern Ireland, Desi Derby, commented: “We’re delighted to partner with local nutritionist Jane, who shares the philosophy at the heart of the Centra brand of promoting healthy lifestyles and living well.
“We hope Centra’s Summer Adventures campaign encourages people to get out and explore all Northern Ireland has to offer and we’ll be working with Jane to help inspire you with recipes, tips, ideas and giveaways,” he added.
For more information on Centra’s Summer Adventures campaign and to get involved, visit www.centra.co.uk/centraadventures, log onto the Centra NI facebook page or call into your local Centra store.
Centra is a leading convenience brand in Northern Ireland for retailers who want a convenient range of fresh, local products. Core to the Centra philosophy is building vibrant communities. Centra stores throughout the province are owned and managed by independent retailers who are committed to supporting towns and villages in which they live and operate. This is why, every year, we sell in excess of £96 million worth of products from Northern Ireland in our stores.