This St. Patrick’s day, a campaign to green the Internet goes global – digitally connecting Irish people and businesses across the world like never before.
The Greening of the Internet, spearheaded by .IRISH, will rally individuals, businesses and communities to join the campaign – by turning their websites and social media channels green, to show the world their pride in being members of the Global Irish community.
The campaign has gained support from major Irish institutions such as the GAA, IBEC and London Irish Rugby Club.
Many Irish individuals and institutions (both based in Ireland and abroad) will be using the likes of Facebook, twitter and websites to demonstrate their support through a greening process which can be accessed at www.be.irish
The campaign was conceived by new top level domain provider company .IRISH.
The company is set to make the bespoke .IRISH domain available for the global Irish community all over the world, and will enable Irish based organisations (at home and abroad) to market and develop products & services while clearly identifying with the word ‘Irish’.
Managing Director of .IRISH Sam Toland (whose father John founded the business), is proud to be launching the initiative in advance of St.Patrick’s day;
“St. Patrick’s day is a wonderfully unifying day for Irish people all across the world. This campaign was conceived as a means of bringing Irish people and businesses together like never before. Whether you’re in Times Square, Sydney Harbour, Beijing or Dublin, you can get involved and engage with the global diaspora.
.IRISH can help bring the global Irish brand into the digital age and will enable companies and individuals to align themselves with their heritage. This St.Patrick’s day we are asking people to be.irish and join the global Irish community.”
The company aim to follow in the footsteps of other new domain providers like .London and .Berlin and, unlike .ie (which can only be acquired by companies based in the Republic of Ireland), .IRISH can be acquired across the world.
Alan Milton, Head of Communications at the GAA talked about why the GAA have pledged their support to the be.irish campaign;
“As an Irish sporting and cultural organisation with clubs on every continent around the world, we were keen to support this initiative. Our headquarters may be in Dublin, but we place immense value on the global Irish community who play our sports with pride and dignity wherever they go. We live in a digital age, and this campaign provides a perfect means of digitally binding the global Irish family on St.Patrick’s Day.”
be.irish, join the global Irish community